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Our story

ABOUT

Built Broke Apparel makes streetwear with graffiti roots — heavyweight pieces in black, white, and red. The look is raw. The finish is considered.

This page is ready for the real origin story: where it started, why it exists, and what the first collection stands for.

The logo box in the header stays empty until you send the mark. The name holds the brand in the meantime.

01First collection
3Core colors
LtdSmall runs
BROKE Built Broke Apparel
01

THE CULTURE

It started with graffiti — cans, late nights, and a palette that never needed a fourth color.

02

THE CLOTH

Those graphics needed a body. Heavy tees, night hoodies, and caps built to be worn every day.

03

THE DROP

Limited runs. When a piece is gone, it stays gone — until the next collection.